As designers become more sophisticated in their approach to commercial presentations, audiences have come to extend their expectations as well. The newest and most exciting packaging and presentation ideas are presented in this most affordable volume to once again raise the bar on the possibilities of commercial displays. Over 280 exciting design concepts ranging from cosmetics to pharmaceuticals are featured, amazing examples for the seduction of the consumer audience.

Designed for the most practicable applications, the publication includes a CD with easily replicable templates in editable formats such as PDF and EPS - accessible with ILLUSTRATOR, COREL and other vector editors for the use and modification of the varied packages and structures.